NEW YORK – With its latest $500,000 pledge to match donations to the campaign for marriage in Washington State, Freedom to Marry, the campaign to win marriage nationwide, has met its initial 2012 goal of raising and investing $3 million in three key states where marriage is on the ballot in November.
Freedom to Marry’s latest investment will match donations dollar for dollar until Aug. 31 and is aimed at bringing in an additional $1 million for Washington United for Marriage. Through its Win More States Fund, Freedom to Marry has been steadily raising funds and channeling them strategically into state campaigns; meanwhile, Freedom to Marry has also been deeply embedded in the campaigns themselves, providing strategic guidance and helping build the framework for every aspect of the advocacy work in the states.
“Early and strategic support shows that our movement has evolved into a sophisticated campaign equipped to win at the ballot box in November,” said Evan Wolfson, founder and president of Freedom to Marry. “In an election season where candidate campaigns and Super PACs are snapping up television airtime, Freedom to Marry is especially pleased to be able to provide crucial early funding to support TV buys and other ways of making the case for the freedom to marry. We will continue to raise dollars and channel them into campaigns to ensure we get family stories in front of the voters and make the most personal and powerful case for why marriage matters.”
“We encourage people across the country to join Freedom to Marry in making a difference in these ballot-measure battles, by donating time, speaking out, and contributing,” Wolfson added. “We will make sure every dollar gets put to the best possible use, turning the momentum for marriage into votes for victory.”
Freedom to Marry intends to continue working to raise more funds toward the more than $10 million still needed by the three campaigns.