Wells Fargo partners with the Ad Council in bullying prevention campaign

Many people in the United States still report feeling harassed, bullied or discriminated against based on their race, gender, disability, age, religion or sexual orientation. This is particularly true for LGBTQ youth. According to GLSEN, 57.6 percent of LGBTQ students report feeling unsafe at school because of their sexual orientation, and 85.2 percent experience verbal harassment.

During Bullying Prevention Month, in October, Wells Fargo is partnering with the Ad Council in support of the Love Has No Labels campaign: a year-round national platform that aims to fight bias and prejudice, embrace differences, and put aside labels in the name of love.  As part of the campaign, Wells Fargo has created a video and a list of “5 Ways To Prevent Bullying” that aim to promote a more accepting and inclusive environment, and encourage people to stand up against bullying.

Love Has No Labels is a national public service campaign created by the Ad Council in March 2015. Wells Fargo is a corporate sponsor of the campaign for the second year, donating $400,000 since 2016 and committing an additional $100,000 to further the Ad Council’s bullying prevention efforts in 2018. The Love Has No Labels campaign promotes acceptance and inclusion — across race, religion, gender, sexual orientation, age, and ability — by encouraging people to recognize their own implicit biases, or when they unintentionally discriminate against others.

 

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