SAN DIEGO – San Diego Opera has announced a listening tour series that will bring the Company’s General Director, David Bennett, out into the community to explore how the Company can best serve its citizens as it looks towards its next 50 years. These interactive conversations will take place in four different regions of San Diego County – Central (at the Natural History Museum in Balboa Park), North County (at the Museum of Making Music), La Jolla (at The Scripps Institute Research Center) and South Bay (at the Chula Vista Masonic Temple). Using smartphone technology, these multi-media conversations will allow participants to respond to questions in real time and drive the conversation about the future of San Diego Opera.
“What is opera? What do you like about opera? What might you want to see different? Is opera too long? Too expensive? If you were General Director of San Diego Opera, what would you do to ensure the Company was thriving fifty year from now? These are just some of the questions I will engage the community in during this listening tour,” shares David Bennett. “What made San Diego so attractive to me is that the community had taken an active role in the opera’s future, having saved it in 2014. The diversity of San Diego is what makes this city so wonderful, and it is my goal to make San Diego Opera an organization that serves the community. To do this, we are going to do something the Company has never done before: listen to you.”
The listening tours are free and open to the public but registration is required and can be made at: http://www.sdopera.org/engage/listen. Refreshments and wine will be served. Participants can also win opera tickets and other prizes. Participants should attend the listening tour with a fully charged smartphone, tablet, or laptop capable of internet access through a cellular network to interact with the questions and real time polls that will be part of the program. In order to better evaluate aggregated responses, participants will be sent a short, confidential questionnaire from our market research partner Q2 Insights to be completed before attending the event.
Dates and locations for the San Diego Opera Listening Tour are:
Central: Thursday, March 31, 2016 at 6 p.m. – The Nat (in the Charmaine and Maurice Kaplan Theater). 1788 El Prado, San Diego, CA 92101.
La Jolla: Thursday, April 28 at 6 p.m. – The Auditorium at The Scripps Research Institute. 10620 John J Hopkins Dr., San Diego, CA 92121.
North County: Thursday, May 19 at 6 p.m. – The Museum of Making Music. 5790 Armada Dr, Carlsbad, CA 92008
South Bay: Thursday, June 16, at 6 p.m. – The Chula Vista Masonic Lodge. 732 3rd Ave, Chula Vista, CA 91910
The San Diego Opera Listening Tour is made possible with support from Q2 Insights. For more information visit us online at: http://www.sdopera.org/engage/listen.
