Facebook reports that 800,000 people have come out as gay this year on the social media site.
In addition, not only has the total number of Americans who have come out on Facebook risen dramatically, but so has the number coming out each day. As the chart below demonstrates, the number of people on Facebook coming out per day is on track to be three times what it was a year ago.
Facebook reports:
This graph also shows periods in which there are sharp increases in the number of people coming out on Facebook. The most obvious increase is seen following the aftermath of the Supreme Court decision in Obergefell v. Hodges, indicated by the red vertical line. On a typical day, one out of every ten people who change their “interested in” status on Facebook do so to reflect a same-gender interest. On the day of the Supreme Court ruling, this ratio was double, one out of every five people. Additionally, in the days following the June 26 Supreme Court decision, we saw more than 26 million people display a rainbow filter on their profile picture.
Currently, more than 6 million Americans have come out on Facebook (based on the criteria used in Figure 1). Since we only consider those who have expressed a same-gender attraction or list a custom gender on their Facebook profiles, it is likely that this figure is an underestimate of the total number of “out” Americans. Strikingly, of those who are out on Facebook, approximately 78% made this change to their profile since the beginning of 2012. While this figure may be somewhat conflated by growth in the number of people on Facebook, the sheer magnitude of this increase suggests that the LGBT movement has made significant strides in recent years.