Chobani airs new lesbian-themed commercial (VIDEO)

Chobani, famous for their Greek yogurt, is celebrating Pride Month with a new commercial promoting their Simply 100 line of Greek yogurts.

The ad features a lesbian couple sharing a moment in bed. The ad is part of Chobani’s Love This Life campaign which focuses on the brand’s core belief: “To love this life is to live it naturally.”

The inclusive message of the ad, a Chobani spokeperson told The Huffington Post, is in line with the company’s longtime support of the lesbian, gay, bisexual and transgender community.

“As part of our founding mission to make better food for more people, inclusiveness is at the heart of Chobani,” the spokesperson added. “We’re proud that our products are enjoyed by all and we celebrate that diversity whenever — and however — we can.”

14 thoughts on “Chobani airs new lesbian-themed commercial (VIDEO)

  1. I don’t understand why sex was placed in a commercial about yogurt…..REALLY! Definitely the loudest message in this ad is the sexual preference, which I feel isn’t appropriate.

  2. I found this commercial disgusting and more liberal bias being shoved down our throats. I will never buy Chobani products any more. Period. There was no need to get your point across that way. So many other ways to promote your products and Chobani chose to alienate and offend a huge segment of the public.

  3. “So many other ways to promote your products and Chobani chose to alienate and offend a huge segment of the public.” … Yes, by acknowledging the other “huge segment” of the population who aren’t a bunch of narrow minded morons. Doubt that Chobani will be missing your buisiness, and I hope the church comes out with a biblically pure line of yogurt for you people soon!

  4. Totally inappropriate. Even if it were a man and a woman in bed- I would be still be upset. Dumb commercial! Well- I’m done giving them business, and I just heard whole foods is too.

  5. Hats off to chobani. The purpose is to live life to the fullest. This is a great commercial and I want to buy some of your yogurt now. I never tried it before but now you have just gained a new customer.

  6. The inclusiveness I get, and support, however I’m not sure I’d even be comfortable if this were a heterosexual couple with this kind of theme to be aired at night or on Nickelodeon when young children are watching. Its not the LGBT theme I’ve a problem with. Its the “Let’s sexualize almost every product known to man in order to sell it” part that I think I might have a problem with. IDK. Have to think about this one. I like the other commercial though, with the cow, the two kids and the couple? Not because the couple is heterosexual but because they all have their clothes on and are physical active; which is what I think about when I think about eating yogurt – i.e. being healthy and physically active. Not just having had a night of sex. But….”to each his/her own” I guess.

  7. Chobani just lost another customer. This is despicable. So when can we expect to see a Christian church gathering commercial? Never because this unnatural garbage is being forced upon us and Christians are being persecuted like crazy! Even if this had been a hetero couple in bed, INAPPROPRIATE. What a disgusting company.

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