The new ad campaign created by Brazilian company Zim Colored Powder in collaboration with advertising agency Tuppi uses a set of stunning images of couples, two of which are LGBT, saturated with color, reports Bored Panda.
“Our initial intention was very simple: the fact that love is universal,” Zim staff wrote in a blog post, per a Huffington Post translation. “It mixes our colors, our hears and minds and all of its forms are valid and bring happiness. We represented a little of this in the campaign’s photos, but it’s important to also say that many other combinations, that weren’t entered here, exist and are as beautiful as these.”
